Ecommerce News : Tmall Taps Into The Black Friday Craze

1. Tmall is turning black Friday into a Chinese phenomenon 

Chinese consumers will get some of the same bargains that Americans do after Thanksgiving, from the same retailers with just a few taps on their mobile phones.

Tmall Global, Alibaba Group’s cross-border e-commerce platform, for the first time has partnered with several U.S. brands including Macy’s, Costco and Target to launch the “Same Products, Same Time, Same Price, Same Black Friday” campaign. Starting with a pre-sale that launched on Monday and lasting through this coming Sunday.

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2. Lazada CEO: Southeast Asian startups need core strategies to survive

Entrepreneurs need to know their core strengths and “it has to be something that only they can be good at,” said Maximilian Bittner, CEO of ecommerce firm Lazada.

But succeeding in building up core strengths might not be enough to stay relevant, especially with new and disruptive businesses constantly popping up.

In the past, companies would have to invent something, whereas today, successful companies are those who meet a need at just the right time. Lazada’s Bittner shared that disruption in the competitive ecommerce space is something he has concerns about.

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3. Walmart tackles food safety through block-chain trial

Like most merchants, the world’s largest retailer struggles to identify and remove food that’s been recalled. When a customer becomes ill, it can take days to identify the product, shipment and vendor. With the blockchain, Wal-Mart will be able to obtain crucial data from a single receipt, including suppliers, details on how and where food was grown and who inspected it.

Read the rest of the story here.